
Media Features and Commentaries

Do Blurry Backgrounds Make Video Ads More Persuasive?
Journal of Advertising Research (JAR)
Inside the Research Podcast
November 7, 2025
Video Link:
https://www.youtube.com/watch?v=fCHaCrERu88
​
Paper Link: https://doi.org/10.1080/00218499.2025.2464281

Meeting the Moment: Strategic Plan 2025-2030
University of Winnipeg
October 21, 2025
Video Link:

Master in Management - Designed for What's next
Faculty of Business and Economics - University of Winnipeg
October 20, 2025
Video Link:

Marketing through microexpressions
The Uniter
March 13, 2025

U of W lab aims to track customer sentiment using biometrics
Winnipeg Free Press
February 28, 2025
New Biometric Lab at University of Winnipeg Tracks Consumer Emotions
ID Tech
February 28, 2025

Behaviour research lab illuminates consumer decision-making
University of Winnipeg News
February 26, 2025

The tipping point on tipping & So-called deals that are promised every Black Friday
CBC News Manitoba
November 29, 2024
Video Link: (Interview starts at the 12th minute)

UWinnipeg faculty receive $750,000 in research funding
University of Winnipeg News
September 16, 2024

Winnipeg shop has troubles with Instagram account
Winnipeg Free Press
December 11, 2023

Under the Influence: Unveiling the local impact of social-media influencers
The Uniter
November 16, 2023
Article Link:

Winnipeg Students Provide Market Research to Local Organizations in Class Project
University of Winnipeg News
June 30, 2023

Playing the lawn game:
Are campaign signs behind the times or are they still valuable stand-ins for candidates?
Winnipeg Free Press
September 29, 2023

Marketing Communications with Dr. Lam An
Conversations with Dr. David Dobson
October 6, 2023
Video Link:

Royal Canadian Legion's Digital Fundraising Campaign
CTV News
November 3, 2022

Winnipeg Students Provide Market Research to Local Organizations in Class Project
CityNews
May 18, 2023
University of Winnipeg
Experiential Learning

680 CJOB Winnipeg Radio Station
May 27, 2023
Audio Recording:

Car Insurance and Celebrity Endorsers
WalletHub
October 29, 2021